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Reports & Growth

Manage reviews and grow by referral

Two word-of-mouth engines live on the Grow tab: the reviews inbox for reading and replying to your Google reviews, and referrals -- both customer referrals (a neighbor they send you) and the Refer a pool pro program that earns you account credit when another pool company you invite becomes a WaterMark customer.

Where: Grow tab (left sidebar) -> Reviews inbox, Referrals, and Refer a pool pro panels

  1. Click Grow, then Reviews inbox; if it's available for your account, connect your Google Business Profile to read and reply to reviews without leaving WaterMark.
  2. To ask happy customers for a review, click New campaign, choose the Ask for a review email template, and send it to your customers.
  3. Add your Google review link in Company settings so it's ready to share with satisfied customers.
  4. Click Referrals to see who referred whom; grab a customer's personal share link from the Copy referral link button on their customer card.
  5. Scroll to Refer a pool pro, copy your referral link, and share it with another pool company to earn account credit when they become a paying customer.
Good to know
  • A fast owner reply to a review is one of the strongest reputation signals on Google -- the inbox flags how many are still unanswered.
  • Referral rewards for customers are manual: WaterMark tracks who sent you business, and you credit them however you like.
  • The Refer a pool pro credit is recorded to your account and applied to a future bill -- nothing is ever charged or moved automatically, and you earn it only once per company after they're paying.